About Meridian Bay Capital
Wealth Management for Coastal Living
Founded on Fiduciary Principles
Founded in the Bay Area in 1999, Meridian Bay Capital was built on a simple premise: that wealthy families deserve advisors who are legally bound to act in their best interest—without conflicts or hidden agendas.
Our founder, James Chen, left a career at a major Wall Street firm because he believed there was a better way to serve clients. He established Meridian Bay as a fee-only fiduciary firm, ensuring our interests are always aligned with those of our clients.
Today, we continue that tradition of putting clients first. Our team of experienced professionals brings expertise across financial planning, investment management, tax strategy, and estate planning—all working together to serve your complete financial picture.
1999
Founded
$2.5B
AUM
500+
Clients
Guiding Principles
These core values guide every interaction and decision we make on behalf of our clients.
Fiduciary First
We are legally bound to act in your best interest. Your success is our only measure of success.
Client-Centered
Every decision we make starts with understanding your unique goals, values, and circumstances.
Long-Term Focus
We build portfolios and plans designed to weather short-term volatility while capturing long-term growth.
Relationship Driven
We serve a limited number of clients to ensure each family receives the attention they deserve.
Professional Standards
We hold ourselves to the highest professional standards in the industry, maintaining multiple certifications and adhering to strict ethical codes.
- SEC Registered Investment Advisor
- Member, National Association of Personal Financial Advisors (NAPFA)
- CFP® Professional Standards
- CFA Institute Code of Ethics
What Being a Fiduciary Means
As a registered investment advisor, we are held to a fiduciary standard at all times. This means we have a legal obligation to:
- •Act in your best interest, not ours
- •Disclose all potential conflicts of interest
- •Provide full transparency in fees and compensation
- •Exercise the care of a prudent professional
Meet Our Team
Get to know the experienced professionals who will guide your financial journey.
View Our Advisory Team